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The ReThink Blog provides strategic advice to leverage communications successes for policy victories. We know you are busy. Subscribe to receive the latest blog posts straight to your inbox.
Important posts, as they happen (about once a week)
A monthly digest highlighting the best of ReThink strategy
SCOTUS Democracy Wins: Top Performing Social Media Content
What we're noticing from the top-performing social media content celebrating two wins for democracy this week.
May 23, 2017
Thinking About Launching Digital Ads? Let’s Talk Strategy.
Even with a small budget and limited resources, social media ads can introduce new audiences to your organization’s approach to tackling society’s most pressing issues
May 16, 2017
What to Do When Your Bill Hits the Floor: A Case Study
The Center for American Progress Action Fund (CAP Action) provided a master class in social media rapid response
May 4, 2017
Congrats! You Have a Published Op-Ed. How Do You Make Sure More People See It?
Here are a few suggested steps you can take to promote your recent piece to reach a broader audience
Apr 26, 2017
Everything You Need to Know to Pitch Your Killer Op-ed
You’ve just put the finishing touches on an amazing op-ed. Now what?
Apr 19, 2017
Tips for Writing Op-eds to Respond to Breaking News
Quickly placing well-targeted op-eds from the right messengers can be critical for both framing the debate and extending the news cycle
Apr 4, 2017
Don’t Get Caught Creating Content When Breaking News Hits
While it’s impossible to prepare for every scenario, all communications shops should have evergreen digital content at the ready for crisis response
Mar 22, 2017
Muslim Ban 2.0 Blocked: Here is the Top Social Content On the Win
The over-performing content had a few things in common. Here's what we can learn from them.
Mar 16, 2017
The Top-Performing Facebook Content from our Groups on #InternationalWomensDay
Learn from community members about the posts that worked well and what they have in common
Mar 9, 2017
#InternationalWomensDay: Spotlighting the Women of ReThink Media
On the Day Without Women, ReThink Media would like to take a moment to honor the critical leadership of women throughout our organization, where in fact, women constitute the majority
Mar 8, 2017
How to Effectively Engage Your Elected Officials
Civic engagement is at an all-time high. But this flurry of activity begs the question: Are people effectively reaching their member of Congress?
Feb 15, 2017
Executing a Crisis Communications Plan: A Case Study About the Pulse Nightclub Shooting
How government officials executed a thoughtful, practiced, crisis communications plan to share critical information with the public in a measured, orderly way
Feb 14, 2017