Posts by Ashley Houghton

Nine Ways to Amplify a Local Vigil or Protest

1. Invite local broadcast to the event… but also to any relevant events as you prepare. Local broadcast outlets are almost always interested in events and protests that involve engaging visuals and dynamic speakers. However, you may find that coverage of your event is split 50/50 – comparing your event to speakers or events from…

media strategy

How To Respond to Opposition Interview Requests

Over the last six months, multiple spokespeople across all three ReThink Media issue areas have fielded interview requests from “opposition outlets,” from Fox News to AM radio “shock jocks.” These outlets express a very strong position and cater to a very contentious audience.  In this post, we wanted to share some thoughts you should consider…

media strategy tv/radio/podcasts