Posts by Deepika Choudhary
Our Most Popular Op-ed Advice
As the new Congress settles in and debate heats up, there’s no time like the present to pitch an op-ed bringing a spotlight to your issues and framing the debate. Experts and advocates often seek our advice on how to write op-eds. Heading into the new year, here is a useful refresher on writing a…
How to Find the Right Reporters Who Cover Your Issues
You’re about to start work on an entirely new set of issues and you want to know: who are the reporters who cover them? While there’s no one easy solution (unless, of course, someone like ReThink Media has already made a list for you!) we’ll take you through the tips and tricks we have found…
How to Use a Pre-Existing Media Moment to Advocate for Your Issues
While much of our work at ReThink Media involves developing strategies to respond to breaking news events, a strong communication plan also anticipates upcoming opportunities for engagement. And despite the nearly constant “holidays” trending on Twitter (think: National Chocolate Milkshake Day or National Dog Day, both of which occurred recently), some of these online moments…
How to Use Our Morning Clips to Shape Your Media Work
If you have been involved with ReThink Media, chances are that you receive the daily news clips that we send out in the morning (if you don’t, you should, so make sure to reach out to your ReThink Media point of contact!). These daily clips, compiled by ReThink staff, are designed to highlight the most…
How to Use Twitter Lists in Your Media and Rapid Response Work
It’s a question we get asked a lot: Between trending hashtags, the many organizations and individuals you follow, and random meme-wars, how on earth do you sort through all the noise on Twitter? We’ve got a solution: Twitter Lists! What are Twitter lists? Twitter lists are best thought of as smaller, more curated versions of…