Posts by Emma Smith

New Year, New Me(dia): Making your media mark in the new year
Clichès notwithstanding, the new year is an important opportunity to reflect on our successes over the past year and consider how to capitalize on them in the next. After all, resolutions rarely fail for lack of genuine interest in achieving them. Rather, we fall into one (or many) traps: we make too many, or set…
media strategy