Posts by Hailey Rosenfield
Our Favorite TikTok Advocacy Accounts
Struggling to find inspiration for your organization’s TikTok account? Here are some of our favorite TikTok advocacy accounts that do a great job of creating content that maximizes impact. Robert Reich Robert Reich is an American professor, author, lawyer, and political commentator. His TikTok account has amassed nearly half a million followers, thanks to his…
How to Use TikTok’s Most Popular Features for Your Advocacy Organization
If you’re new on TikTok, you may be a bit overwhelmed by all the features the app offers. We’re here to break down some of the most popular features and teach you how to utilize them to your organization’s advantage! In this article, we will teach you how to use TikTok’s Stitch, Duet, and Reply…
How to Increase Your Organization's Engagement on TikTok
What Makes TikTok Unique? In order to fully utilize TikTok to your organization’s advantage, it’s important to understand what makes the app so unique. TikTok’s innovation is the “FYP” — for you page. A user is served content on their FYP via an algorithm regardless of “following” status. Each TikTok user has a unique FYP…
The Anatomy of an Expert’s LinkedIn
Just like any other social networking platform, there are key components you need to include in your LinkedIn profile to make it stand out from others and highlight yourself as a well-developed professional. WHAT MAKES A GOOD LINKEDIN PROFILE? While the specificities of your LinkedIn profile may differ depending on your industry, there are a…