Posts by Hayley Savino

Can you speak Gen Z: Messaging to Younger and More Diverse Audiences

Every four years, tens of millions of Americans head to the polls to cast their ballot for president, but not before they’ve been inundated by a wave of public polling and electoral predictions. Candidate popularity, voter surveys on key issues, and turnout forecasts—you name it and it’s probably been polled. It’s enough to make anyone’s…

media strategy public opinion