Posts by Nick Lyell
So You Want to Make a Video: How WV Activists Made a No-Budget Video to Announce Their Campaign
Video is a compelling way to communicate lots of information quickly. With Facebook and other platforms prioritizing video on timelines, news publications looking for video opportunities and pitches, and people absorbing more video content than ever online, it only makes sense to add it to your media skills repertoire. We’ve heard from lots of people wondering…
Facebook and Twitter: What you need to know as a nonprofit in election season
Paying for Issue Advocacy Advertisements? You Might Have to Register. This information is republished from the Bolder Advocacy Digest courtesy of the Alliance for Justice As of September 7, 2018, we are within 60 days of the general election in November. For nonprofits, including 501(c)(3)s, this means you should be aware of the rules surrounding…
How to Run a Facebook Live Session: A Step by Step Guide
Do you want to give your Facebook followers an insider’s view at what your organization is doing real-time? Look no further than Facebook Live – the latest trend in digital media. With Facebook Live, you can let your online supporters in on discussions with experts, join you at protests, and sit in on your events….
Organizing a Tweetstorm to Respond to Breaking News
In a breaking (or developing) news situation, one trick up our sleeve as communicators is to organize a Tweetstorm, harnessing the collective power of allied organizations that share a policy objective. This can bring much more attention than a news story may have garnered organically, and is a great way to use social pressure to…