How to Find the Right Reporters Who Cover Your Issues
You’re about to start work on an entirely new set of issues and you want to know: who are the reporters who cover them? While there’s no one easy solution (unless, of course, someone like ReThink Media has already made a list for you!) we’ll take you through the tips and tricks we have found…
Read MoreSome of the Best Ways to Engage and Build Relationships With Journalists
With the number of journalists in the world shrinking and the number of communications professionals growing, getting your experts and issues covered in the media is becoming more and more difficult. Relationships with journalists have always been an important part of being a communications professional, but it is even more critical now to your success…
Read MoreHow to Use a Pre-Existing Media Moment to Advocate for Your Issues
While much of our work at ReThink Media involves developing strategies to respond to breaking news events, a strong communication plan also anticipates upcoming opportunities for engagement. And despite the nearly constant “holidays” trending on Twitter (think: National Chocolate Milkshake Day or National Dog Day, both of which occurred recently), some of these online moments…
Read More#MuslimsReportStuff: Making a Hashtag Trend on Debate Night
Sometimes, a great hashtag campaign is born out of being in the right place at the right time. Case in point: During the second 2016 Presidential debate, one Brooklyn professor’s tweet, and a hashtag campaign that followed, won hearts and minds better than politics did. In this blog post, we’ll talk about the impetus, the…
Read More10 Ways to Stick Out on Twitter During a Presidential Debate
You’ve heard us tell you a million times that organizations and experts alike should be live-tweeting during big public events, like presidential debates and the State of the Union address. But as anyone who has attempted tweeting during these major events knows, Twitter is BUSY. And it can be really difficult to break through the…
Read MoreHow to Use Our Morning Clips to Shape Your Media Work
If you have been involved with ReThink Media, chances are that you receive the daily news clips that we send out in the morning (if you don’t, you should, so make sure to reach out to your ReThink Media point of contact!). These daily clips, compiled by ReThink staff, are designed to highlight the most…
Read MoreNew video: Make the ReThink Blog a part of your morning routine
You wake up, start the coffee, pour some cereal, and poke around news websites. What would you say about adding a new step in your morning routine that will make your job easier? The ReThink Blog is intended to do just that. Check in on the blog in the morning (or during lunch, or whenever)…
Read MoreWelcome to ReThink Media's Digital Media Toolkit: The Platforms You Need to Win
Are you using every tool in your digital strategy toolkit? Are you ready to think about expanding beyond the trusted Facebook and Twitter for your advocacy efforts? Are you wondering how to use tools like Snapchat for your policy initiatives, or why everyone and their mother seems to be posting on Medium these days? One…
Read MoreIntroducing the ReThink Blog: A New Communications Strategy Blog for Our Nonprofit Partners
It’s hard to believe, but we are halfway through 2016. How have your communications goals for the year measured up so far? If the thought of reporting on your communications deliverables in your next grant report is sending your heart racing, fear not. ReThink Media is here to help. We are thrilled to announce the…
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