The Benefits & Dangers of AI for Nonprofit Comms Professionals

Artificial intelligence (AI) is transforming the way nonprofits and communications industry professionals work. While this technology has the potential to bring enormous benefits to these sectors, from automating tedious tasks to uncovering insights that would be impossible to detect manually, it also presents new dangers and concerns. In this blog post, we’ll explore the benefits…

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What Journalists Are Looking for in Your Staff Bio on the Website

Journalists on deadline are looking for the best experts to interview for their articles – and they want to find them yesterday. (Okay, quickly and easily.) Make it too difficult to find key details, like your areas of expertise or your contact information, and the reporters will likely move on to the next source, rather…

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Bolster Your Digital Security: How to Protect Yourself from Doxxing

Security, please!

Doxxing. Death threats. Violent, sexualized, abusive language.  Unfortunately, this has become the norm for many experts, spokespeople, and journalists who dare to speak out, tweet, or publish their thoughts, opinions—or even facts. It’s much easier to put our opinions, expertise, and experience out there if we aren’t worried about the backlash we might face for…

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So You Want to Make a Video: How WV Activists Made a No-Budget Video to Announce Their Campaign

Video is a compelling way to communicate lots of information quickly. With Facebook and other platforms prioritizing video on timelines, news publications looking for video opportunities and pitches, and people absorbing more video content than ever online, it only makes sense to add it to your media skills repertoire. We’ve heard from lots of people wondering…

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This International Women’s Day, learn about some of the most popular women-led hashtags of the year

The year saw women taking to Twitter and Facebook to expose the harassment, marginalization, and oppression typically suffered in silence.  From #MeAt14 to #WOCAffirmation, these cleverly invented hashtags quickly went viral with the help of advocates and supporters. We at Rethink Media encourage the use of hashtags to promote initiatives and spread activism. In celebration…

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Communications Professionals Talk About Their #GivingTuesday Campaigns

Your stomach is full of Thanksgiving turkey, your feet are resting after Black Friday, your online shopping cart is emptied after Cyber Monday, and finally, it’s time to pay attention to the greater good in the community around you. It’s time for #GivingTuesday. #GivingTuesday, first created by the Belfer Center for Innovation and Social Impact…

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